From Lean Startup to Lean Content Marketing

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From Lean Startup to Lean Content Marketing

23 juin @ 18 h 30 min - 20 h 30 min

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From Lean Startup to Lean Content Marketing

How to Work with Lean in your Marketing Team

Digital marketing is tough for SMEs: between posting on social networks and creating online content, they often struggle to keep up with the pace.

During this short session, you will learn:

  • how to optimize your content marketing strategy
  • how to make your marketing team work with lean startup
  • how to organize your daily tasks quickly
  • how to create and publish content more efficiently.

Who is it for?

This is for you if:

  • you want to communicate faster and better
  • you struggle to organize a regular and coherent online communication
  • you wish to establish a communication system all your employees can apply
  • you need to build an online communication strategy.


Marie Laenen is a lean content marketer working with companies on their content marketing strategy and digital communication. She now runs Lean Avenue, a project aiming to help startups stay lean in their content production. She has had the opportunity to work with great minds and leaders, launching Startup Generation, a column dedicated to young entrepreneurs, and being deeply involved in NGOs Startup Digest and Startup Weekend.




Date :
23 juin
Heure :
18 h 30 min - 20 h 30 min
Catégorie d’Évènement:
Site Web :


Téléphone :
+32 (0)2 335 12 01
Courriel :
Site Web :


Silversquare Louise
Avenue Louise 523
Bruxelles, 1050 Belgium
+ Google Map
Téléphone :
+32 (0)2 335 12 01
Site Web :